摘要
信息技术支撑下的融媒时代,“现实、实体、线下”维度的意识形态话语互动逐渐演迁为“虚拟、用户、线上”层面的意识形态话语治理。观照当代社会“媒介化生存”现状,如何引领社会舆论、掌握价值导向、凝聚社会共识,形成主流意识形态的大众认同,成为中国共产党意识形态话语实践必须面对的现实课题。全面审视党面临的新情况、新机遇、新问题,要坚持“以智促治”,对融媒时代中国共产党意识形态话语建构进行适用性探索,从何以需要、何以可为、何以强化三个视域把握其逻辑进路,为回应这一课题提供了具有社会意义的“解题思路”。
In the era of converged media supported by information technology,the ideological discourse interaction in the dimension of"reality,entity and offline"has gradually evolved into the ideological discourse governance in the dimension of"virtual,user and online".Considering the current situation of"media survival"in contemporary society,how to lead social public opinion,grasp the value orientation,rally social consensus,and form the public identity of mainstream ideology has become a realistic issue that the CPC must face in its ideological discourse practice.Comprehensively examine the new situation,new opportunities and new problems faced by the CPC,adhere to the principle of"promoting governance with wisdom",explore the applicability of the construction of the ideological discourse of the CPC in the era of converged media,grasp its logical approach from three perspectives of what is needed,what can be done,and how to strengthen,which provides a"problem-solving idea"of social significance for responding to this topic.
出处
《社会主义研究》
CSSCI
北大核心
2023年第4期82-89,共8页
Socialism Studies
基金
2021年度国家社会科学基金重大项目“中国共产党领导意识形态建设的历史进程与基本经验研究”(21&ZD028)。
关键词
融媒时代
中国共产党
意识形态话语
The Era of Converged Media
The Communist Party of China
Ideological Discourse
