摘要
与以往关于数字文化产业发展研究不同,本研究以芬伯格提出工具化理论为视角,将数字文化产业划分为初级工具化与次级工具化两个部分,进而讨论我国数字文化产业的发展方向。研究发现:首先,在初级工具化理论视角下,我国数字文化产业发展存在产品“去情景化”“文化产品美学缺失”“文化产品与生活世界割裂”以及“数字技术创新能力不足”等问题。其次,在次级工具化理论视角下,本研究对我国数字文化产业发展方向进行审视,提出“系统化开发文化产品”“数字技术与文化产业美学审视”“加强数字文化产品与生活世界勾连”以及“开创数字文化产品创新培训”等措施。通过以上分析,本研究为我国数字文化产业发展提出了相应的研究建议与策略。
From the unique perspective of the instrumentalization theory proposed by Feenberg,in this study,the digital culture industry can be divided into primary instrumentalization and secondary instrumentalization,and then the development direction of China’s digital cultural industry is further discussed.The findings are as follows:Firstly,from the perspective of primary instrumentalization theory,there are some problems in the development of China’s digital culture industry,such as de-contextualization,lack of aesthetics of cultural products,separation of cultural products from the real life,and insufficient ability in the innovation of digital technology.Secondly,from the perspective of secondary instrumentalization theory,in this study,the development direction of China’s digital culture industry is examined and targeted measures,such as systematic development of cultural products,aesthetic examination of digital technology and culture industry,strengthening the connection between digital culture products and real life and starting the training for innovations in digital culture products,are put forward.Based on the above analysis,corresponding research suggestions and strategies for the development of China’s digital culture industry are put forward in this study.
作者
旷婷玥
李康化
Kuang Tingyue;Li Kanghua
出处
《中国文化产业评论》
2021年第2期303-315,共13页
Commentary on Cultural Industry in China
关键词
工具化理论
数字文化产业
初级工具化
次级工具化
instrumentalization theory
digital culture industry
primary instrumentalization
secondary instrumentalization
