摘要
运用文献资料法,对我国大学生目前体育消费行为动机、结构、水平研究现状进行分析;对体育消费和体育消费行为概念进行界定。旨在大学生在体育消费中养成良好的体育消费习惯,对大学生的体育消费行为给予正确的引导和借鉴。
Using the literature material law,to our country university students the sports expense behavior motive,the structure,the level research present situation carry on the analysis at present;Carries on the limits to the sports expense and the sports expense behavior concept.Is for the purpose of the university student expending in the sports forms the good sports expense habit,gives the correct guidance and the model to university student's sports expense behavior.
出处
《广东技术师范学院学报》
2007年第7期3-5,8,共4页
Journal of Guangdong Polytechnic Normal University
关键词
大学生
体育消费
体育消费行为
college students
sports consuming
sports consuming acts
