摘要
在全媒体时代,媒体之间的融合和交互影响使舆论环境发生了深刻的变革。伴随着这种变革,受众心理特征也在其影响之下发生变迁。本文旨在通过对全媒体时代受众心理特征的分析进而探讨如何正确进行舆论引导的问题。
In the age of new media,fusion and interaction between media to make public opinion environment has undergone profound changes.The psychology of audience characteristics have changed in under its influence.This paper aims to analyze the media audience psychological characteristics and then discusses how to correctly guide public opinion question.
出处
《佳木斯教育学院学报》
2013年第6期34-34,共1页
Journal of Jiamusi Education Institute
关键词
全媒体
受众心理
舆论引导
all media
the psychology of audience
the guidance of public opinion
