摘要
红色旅游在全国范围内的蓬勃兴起和发展为红色旅游区饭店带来了新的发展机遇,也提出了新的挑战。红色旅游区的饭店应切实抓住机遇,进一步提高经营管理水平,加大产品创新力度,以更好的产品和服务来满足旅游市场的需要,实现经济效益和社会效益的全面提高。
As the red tourism rises and develops vigorously m the whole country, It bnngs both new opportunities and new challenges to the red tourism districts. The hotels of the red tourism districts should really seize the opportunities, raise the level of management and administration further, increase the strength of product innovation, satisfiy the tourism market＇s needs with better products and services, improve the economic and social benefits completely.
出处
《桂林旅游高等专科学校学报》
2005年第5期61-64,共4页
Journal of Guilin Institute of Tourism
关键词
红色旅游
饭店经营管理
产品创新
the red tourism
hotel＇s management and administration
product innovation
