摘要
采用SWOT分析法,对影响医疗设备采购的内外因素逐一加以分析,找出采购方医院的内在优势和弱势,外在机会和挑战,并提出在医疗设备采购战略方面的一个方向、两个拓展、三个转变和四个针对性策略的思考。
In this paper,the SWOT analysis method is used to find out the internal strength, weakness, exterior opportunities and threats of the present medical devices＇ procurements in hospitals and some strategic considerations are suggested as ＂one direction, two expansions, three changes and four countermeasures＂.
出处
《中国医疗器械杂志》
CAS
2006年第3期206-208,共3页
Chinese Journal of Medical Instrumentation
关键词
医疗设备
采购
SWOT分析
波特五力分析
产品生命周期
medical devices, procurement, SWOT analysis, Port five force analysis, product life cycle
