摘要
旅游气候是影响旅游目的地的需求的重要因素之一,目前国内外文献大都围绕旅游气候资源的评价、旅游适宜度指标体系的构建与应用等内容,而以市场调研为基础,从游客实际感知角度研究旅游气候对于旅游决策的影响程度的还没有。本文以"春城"昆明市为例,以对昆明市的入境游客进行调研的一手数据资料为基础,评价分析了不同群体入境游客对昆明旅游气候的感知对其旅游决策的影响程度。
Tourism climate is one of the important factors that influencing the demand of tourism destination. Now most of the references concerned on the tourism climate are about the appraisement of tourism climate resources and the foundation and application of comfortable index System of tourism climate. But there isn＇t any reference about the tourism climate influencing degree based on the marketing investigation. The Article appraises that at what extent the tourism climate make influences towards tourism decision-making of different colonies inbound tourists.
出处
《生态经济》
CSSCI
北大核心
2008年第5期47-50,共4页
Ecological Economy
基金
国家自然科学基金项目(编号:40271037)
国家自然科学基金项目(编号:40771058)
关键词
游客感知
旅游气候
旅游决策
tourism apperceive
tourism climate
tourism decision-making
