摘要
通过文献资料法、问卷调查法、数理统计法和逻辑分析等研究方法,对西安市羽毛球消费现状进行调查分析,主要包括消费水平、结构、动机、影响等因素,并提出开设羽毛球培训班、多渠道开展群众性羽毛球比赛,吸引居民参与羽毛球运动、提高消费者的羽毛球运动参与意识、加强消费环境的建设、正确引导居民合理利用闲暇时间等提高西安市羽毛球消费水平、改善消费结构的相关建议.
This article investigates the current consumption situation in badminton in Xi＇an, which includes the consumption level, consumption construction, consumption motive and consumption influence, by using such research methods as the literature material law, questionnaire survey, statistical analysis and logical analysis. It puts forward many relative suggestions which improve the consumption level and consumption construction in badminton in Xi＇ an city, the suggestions including offering courses of badminton training and holding badminton competitions. The purpose is to attract people to take part in badminton sports, improve their participative consciousness, strengthen the building of consumption surroundings and guide people to arrange their leisure time reasonably.
出处
《西安文理学院学报（自然科学版）》
2010年第1期121-125,共5页
Journal of Xi’an University(Natural Science Edition)
关键词
西安市
羽毛球
休闲人群
消费状况
Xi＇ an
badminton
entertainment group
consumption situation
