摘要
作者在简要介绍了制定竞争战略所需环境信息内容的基础上，讨论了优序留法、环境风险与机会描绘法、关键角色分析与假设评判技术、解析结构模型技术等方法在评价环境信息中的应用。
The paper first gires a brief in troduction of the environment information that neededin making competition strategy, discusses several methods applied in the evaluation environment,induding precedent chart, environment threat and opportunity profile, stake holaer analysis and as-sumption surfacing and testing technique, interpretive structural modeling.
出处
《情报科学》
CSSCI
1999年第1期3-9,共7页
Information Science
关键词
环境信息
信息分析
竞争战略
企业
Environment information Information analysis Competition strategy
