摘要
通过问卷调查对杭州市普通高校大学生体育消费现状、动机及制约因素进行了分析研究。调查表明:大学生体育消费水平普遍较低,但体育消费观念已形成一定规模;体育消费以实物为主;经济能力低和场地设施缺乏是主要的制约因素。
A survey in the form of questionnaire has launched on current situation,motivation and restricting factors of sports consumption of general college students in Hangzhou and its data have been analyzed.It proves that the consumption generally keeps at a low level while its conception has developed into a considering scale;sports consumption is mainly based on material objects;among all the factors surveyed on,poor-economic ability and lack of fields are the main restricting factors.
出处
《哈尔滨体育学院学报》
2006年第2期9-11,共3页
Journal of Harbin Sport University
关键词
大学生
体育调查
体育消费
现状
college students
sports survey
sports consumption
current situation
