摘要
通过深入剖析广西都安瑶族自治县旅游发展所面临的优势、劣势、机会、挑战,并结合TOWS矩阵的战略制定方法,就如何发展都安旅游业提出战略举措,以期为都安旅游业的科学发展提供理论指导。
The article gave a thorough analyisis on strengthws and weaknesses,opportunities and threats in developing tourism in Du'an,Based on the ananlysis.and TOWS method was applied to strategy planning,At last some strategies were put forward for developing tourism in Du'an.
出处
《广西经济管理干部学院学报》
2011年第4期70-75,共6页
Journal of GuangXi Cadres College of Economic and Management
关键词
TOWS矩阵
旅游后发地区
发展战略
TOWS method
underdeveloped tourism area
development strategy