展现还是隐藏竞争优势:新企业竞争者导向与绩效U型关系及组织合法性的中介作用被引量：74

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摘要本文基于中国情境下新企业的大样本调查数据,结合竞争者导向与组织合法性视角提出并验证了竞争者导向分别与组织合法性和新企业绩效间的U型曲线关系,以及竞争者导向通过合法性的中介传导作用影响新企业绩效的假设。本文结论对于从市场导向与制度合法性两个视角更加完整的理解新企业成长具有积极的理论与实践意义。研究结论说明了新企业为实现稳健成长,需要选择展现高竞争者导向或隐藏竞争者导向策略,而避免陷入"中等竞争者导向陷阱",并需要将竞争者导向行为合法化来实现绩效的提升。本文还比较了采用Edwards和Lamber(t2007)调节路径分析方法与采用Baron和Kenny(1986)的基本中介模型的检验结果,说明了运用后种方法可能产生的分析偏误,证明了基于Edwards和Lambert(2007)调节路径分析方法的研究结论更加可靠。

作者杜运周张玉利任兵

机构地区安徽财经大学工商管理学院南京大学管理学院南开大学商学院

出处《管理世界》 CSSCI 北大核心 2012年第7期96-107,共12页 Journal of Management World

基金国家自然科学基金重点课题基金(项目号:70732004) 国家自然科学基金青年基金(项目号:70902080) 中国博士后科学基金面上基金(项目号:20110491372) 教育部人文社会科学基金(项目号:10YJA630017) 安徽省自然科学基金项目(项目号:1208085QG129)

关键词竞争者导向组织合法性新企业绩效调节路径分析

分类号 F279.23 [经济管理—企业管理] F224 [经济管理—国民经济]

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