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心智哲学视域下的网络语体研究——以“淘宝体”为例 被引量:10

On Cyber-language Style from Philosophy of Mind:Taking Taobao Style as an Example
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摘要 意向性是心智哲学的重要理论之一,学界对意向性的研究历来深入而广泛。同时,心智哲学与语言研究的成果表明,语言总是在一定的意向态度的指导下,针对特定的意向内容,选择恰当的语言符号展开表达。本文从意向性理论出发,以"淘宝体"为例对网络语体出现及流行的原因进行探究。研究发现,"淘宝体"的出现是个人意向性的体现,流行则是集体意向性的体现。就集体意向性而言,它主要出现在两个群体:一是网购社团所形成的集体意向性;二是跨行业成员的集体意向性。前者是"淘宝体"的本体形式,后者是一种"泛‘淘宝体’"形式。文章最后还利用塞尔的"网络-背景理论"对"淘宝体"语言形式实现的意向性基础进行了分析。 Intentionality,being an important theory in philosophy of mind,has been comprehensively discussed over the centuries.In recent years,many language studies within the framework of philosophy of mind provide a possible explanation for the language mechanism,that is,the production of language is always firstly led by intentional attitude and the subsequent optimal language form is aiming at a certain intentional content.Based on these studies and taking Taobao style as an example,this paper investigates the mental factors influencing the occurrence and popularization of cyber-language styles.The research shows both of them are with the influence of intentionality,even if the former is personal,the latter collective.The collective intentionality,influence exerts on either the online shoppers as the ontology of Taobao style or cross-industry members as a kind of language variation.Further,an analysis on the intentional basis of Taobao style with Searle's network-background theory is made.
作者 何爱晶
机构地区 湖北民族学院
出处 《当代外语研究》 2012年第8期12-16,76,共5页 Contemporary Foreign Language Studies
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