摘要
倡导全民阅读是提高国民文化素质的重要举措,图书馆作为文化教育机构和社会文献信息中心在倡导和推广全民阅读活动中有着不可推卸的责任和义务。研究从全民阅读现状入手,分析了全民阅读活动推广的方法及局限性,并从当今发展最快的移动互联新媒体——微博出发,分析了微博传播的特点及优势,探讨了图书馆利用微博进行全民阅读推广活动的必要性、方法论及面临的问题。
Initiating All-citizen Reading is one of the most important ways to improve the cultural quality of Chinese people. As a cultural and educational institution and the centre of social document information, the library has an unshak- able duty in initiating and popularizing All-citizen Reading Activity. Starting with the present situation of All-citi- zen Reading Activity, This paper analyses the methods and limitations of popularizing this activity. It focuses on the fastest new mobile Interact media Micro biog. Not only does it analyze the distinguishing features and advan- tages of Micro blog, but it also approaches the necessity and methodology that the library makes use of Micro blog to initiate All-citizen Reading Activity. It also discusses some of the problems facing the library.
出处
《农业图书情报学刊》
2013年第12期116-119,共4页
Journal of Library and Information Sciences in Agriculture
关键词
微博
图书馆
全民阅读
Micro Blog
Library
All-citizen Reading