摘要
【目的】针对全媒体出版时代我国科技期刊手机出版之现状,依据手机媒介的特殊性,明确科技期刊手机出版的流程。【方法】采用文献研究、比较研究和归纳分析的方法,并运用编辑学与传播学的相关基础理论对科技期刊手机出版的流程进行分析和探讨。【结果】科技期刊手机出版的流程具体表现为动众市场细分,选题策划,组稿、约稿,出版内容加工,确定出版传播形式以及最终的宣传推广。【结论】初步明确全媒体时代科技期刊手机出版的流程,可更好地形成科技期刊出版的一整套完整体系。
[Purpose] This paper tries to determine the publishing process of scientific journals by mobile phone after finding out the status quo of the publishing process of sci-tech periodicals in all-media era,based on the specificity of mobile phones.[Methodology] The paper adopts the method of literature research,comparison research and making an induction and analysis.Meanwhile,it utilizes basic theories of redactology and the mass communication science to analyze the publishing process of periodicals by mobile phone.[Findings] The main publishing process of scientific journals by mobile phone are as follows:market segmentation,subject scheming,soliciting contributions,content processing,confirming the communication forms,propagandizing and popularizing,and so on.[Conclusions] We have made clarifications on the publishing process of sci-tech periodicals by mobile phone in all-media era.
出处
《中国科技期刊研究》
CSSCI
北大核心
2015年第4期384-388,共5页
Chinese Journal of Scientific and Technical Periodicals
关键词
科技期刊
手机出版
出版流程
受众
Scientific journal
Mobile phone publication
Publishing process
Audience