摘要
近年来,以家庭经营为主,采用集群式发展和直销模式的县域微型企业对县域经济的发展作出了重要贡献。县域微型企业竞争力体现在为社会提供产品、创造财富的能力。随着县域微型企业快速发展,县域微型企业也出现了一些问题。县域微型企业竞争力评价指标体系以科学性、系统性、通用性、针对性、数据的可得性为构建原则,常选取的评价指标为产品生产、市场销售、管理制度、发展能力、区域影响力。通过该评价体系以发掘微型企业优势,加快县域微型企业发展。
In recent years, micro businesses at county level, mainly running by single families with the cluster-type development and direct selling pattern, contribute a lot to the growth of the county economy. The competitiveness of county-level micro businesses is reflected in the ability in offering products and creating wealth. However, problems for the businesses emerge with the rapid development.The competitiveness assessment system is built by scientific, systematic, universality, specified method with available data. The assessment indexes of the system usually consist of production, marketing, management, development ability and regional effect. By building the system, the advantage of micro enterprises could be developed for accelerating the growth of county-level micro enterprises.
出处
《商业经济》
2015年第12期24-25,29,共3页
Business & Economy
基金
山东省社会科学规划研究项目(13CDYZ02)
烟台大学大学生科技创新基金项目(140806)
关键词
县域微型企业
评价指标体系
构建初探
micro enterprise at county level
assessment index system
establishment
