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“智慧亚运”背景下体育场馆赛后智能化经营模式研究 被引量:12

Intelligent operation model of stadiums and gymnasiums after games under the background of"Intelligent Asian Games"
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摘要 从时空视角来看,体育场馆智能化经营的动因在于:体育场馆方与体育消费者之间的良性互动所产生的空间效应,以及互联网技术平台所产生的网络集聚效应和时间溢出效应。从互联网信息技术的视角入手,提出了体育场馆赛后智能化经营利用的设计思路,详细阐述了互联网环境下体育场馆赛后智能化经营利用的地图查询、账户管理、信息分享、订单管理、个性培训、论坛交流、VR远程和评价信誉八大模块,为目前举步维艰的体育场馆实体经营提供新的思路。 From the perspective of time and space,the motivation of intelligent management of stadiums and gymnasiums lies in the space effect produced by the benign interaction between stadiums and sports consumers,as well as the network agglomeration effect and time spillover effect produced by the Internet technology platform.Based on the perspective of Internet information technology,this paper puts forward the design idea of intelligent management and utilization of stadiums and gymnasiums after competition,and elaborates in detail the map inquiry,account management,information sharing,order management,personality training,forum exchange,VR remote evaluation of intelligent management and utilization of stadiums and gymnasiums after competition under the Internet environment.The eight modules of price and reputation provide new ideas for the physical operation of sports venues which are now facing difficulties.
作者 傅钢强 FU Gang-qiang(Sports Training Department, Zhejiang Agriculture and Forestry University, Hangzhou 311300, Zhejiang, China;School of Economics and Management, Shanghai Institute of Physical Education, Shanghai 200438)
出处 《山东体育科技》 2020年第3期1-6,共6页 Shandong Sports Science & Technology
基金 2020年教育部人文社科研究一般项目“我国体育场馆智慧化转型升级的研究基础、动力机制和实践模式研究”(20YJA890003) 杭州市哲学社会科学规划课题成果(Z19JC101)。
关键词 体育场馆 经营 平台 智能化 大数据 stadiums management platform intelligence big data
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