摘要
全媒体是媒体融合发展的必然结果,5G技术对全媒体发展起着重要的推动作用。文中分析5G技术在覆盖全面化、传播及时性、场景智能化等层面推动全媒体发展的可行性,从全媒体思维、新模式、新业态、新产品、新技术和新用户等六个维度,构建5G互联背景下全媒体生态体系。最后,提出5G万物互联时代推进新旧媒体融合深度发展、完善“万物皆媒”时代内容管理、构建移动短视频产品矩阵、提升用户服务品质等策略建议。
Omnimedia is the inevitable result of the media convergence,and 5G technology plays an important role in promoting the development of omnimedia.This article analyzed the feasibility of 5G technology to promote the development of omnimedia in the aspects of comprehensive coverage,timely dissemination,and intelligent scenes.Then,building a omnimedia ecosystem under the background of 5G interconnection was proposed from the six dimensions of omnimedia thinking,new modes,new formats,new products,new technologies and new users.Finally,the suggestions of promoting the depth development of media convergence in the age of 5G Internet of Everything,enhancing the content management in the era of“everything is a media”,building a product matrix of mobile short video and improving the quality of user service are proposed.
作者
王惜凡
蔡钟莹
周春应
WANG Xi-fan;CAI Zhong-ying;ZHOU Chun-ying(College of Economics and Management,Nanjing Forestry University,Nanjing 210037,China)
出处
《物流工程与管理》
2020年第8期171-173,144,共4页
Logistics Engineering and Management
基金
南京林业大学大学生创新创业训练计划项目“5G通信技术推动物联网产业链发展研究”(2019NFUSPITP0262)。
关键词
5G
万物互联
全媒体
媒体融合
5G
internet of everything
omnimedia
media convergence
