摘要
新冠肺炎疫情的全球大流行对世界经济造成了巨大冲击,在此背景下,通过跨境电子商务乃至全球数字贸易方式开展国际贸易具有重要现实意义。数字贸易是以数字化平台为载体,通过数字技术的有效使用实现实体货物、数字化产品与服务、数字化知识与信息的精准交换,进而推动消费互联网向产业互联网转型并最终实现制造业智能化的新型贸易活动。全球数字贸易是跨境电子商务发展的高级形态,具有平台化、全球化、数字化和个性化等特征,不久的将来,将会完成对跨境电子商务的迭代,成为数字经济时代的一般国际贸易。从宏观、中观和微观三个层面对当前形势进行分析可以发现,疫情的全球大流行对跨境电子商务的发展以及全球数字贸易对跨境电子商务的迭代来说,既是机遇,也是挑战,中国政府应当把握机遇、迎接挑战,制定推动跨境电子商务发展的短期策略和推动全球数字贸易迭代跨境电子商务的长期策略。
The global transmission of COVID-19 has caused tremendous impact on the world economy,which attaches great practical significance to the international trade through cross-border e-commerce and even global digital trade.Digital trade is a new trade activity based on digital platform to realize the precise exchange of physical goods,digital products and services,digital knowledge and information through the effective use of digital technology,and then promote the transformation of consumption internet to industrial internet and finally realizing the intelligent manufacturing industry.Global digital trade is an advanced form of cross-border ecommerce development,with the characteristics of platform,globalization,digitization and personalization.In the near future,it will complete the iteration of cross-border e-commerce,and become the general international trade in the era of digital economy.From the macro,meso and micro level analysis of the current situation,we can find that the global transmission of COVID-19 is both an opportunity and a challenge for the development of cross-border e-commerce and the global digital trade for the iteration of cross-border e-commerce.The Chinese government should seize the opportunity and meet the challenge,formulate the short-term strategies to promote the development to cross-border e-commerce and the long-term strategies to promote global digital trade to iterate cross border e-commerce.
作者
马述忠
潘钢健
MA Shu-zhong;PAN Gang-jian
出处
《湖北大学学报（哲学社会科学版）》
CSSCI
北大核心
2020年第5期119-132,F0003,共15页
Journal of Hubei University(Philosophy and Social Science)
基金
研究阐释党的十九届四中全会精神国家社会科学基金重大项目“数字经济时代中国推动全球经济治理机制变革研究”(20ZDA103)
国家自然科学基金面上项目“跨境电商推进我国数字贸易强国建设研究”(71973120)
国家重点研发计划“现代服务业共性关键技术研发及应用示范”重点专项项目“多模式多语言跨境电商平台研发与应用示范”(2018YFB1403200)
