摘要
文章以中国知网(CNKI)检索结果为基础,利用CiteSpace软件,从发文趋势、关键词、发文作者和发文机构等方面入手,绘制国内旅游意象研究的可视化图谱,并对研究现状进行分析。研究发现:(1)国内旅游意象研究分为萌芽、快速发展和波动发展三个时期,当前研究的发文量波动较大;(2)研究内容较为复杂,大体上分为旅游地意象评价、表征和感知特征研究,旅游意象与其他概念的交叉研究,城市旅游意象与意象空间研究,这三类研究下还有诸多细分研究内容;(3)旅游意象研究已形成少量的作者群和机构群,但总体上发文作者和发文机构均呈现出分散的特征,作者和机构合作有待加强。
Taking trend of article publication,keywords,authors and institutions into consideration,this paper,based on the retrieval result from CNKI,analyzed the status of domestic research of tourism image through drawing visual maps by CiteSpace.The study found that:(1)There are three stages on domestic research of tourism image:stage of beginning,rapid development and fluctuant development.Now the research is in the third stage;(2)The content of the research is complex,and it can be divided into three directions:study on tourism image evaluation,representation and perceptual features,cross-over study on tourism image and other concepts,study on urban tourism image and image space.Besides,there are more branches of the research content;(3)A few author groups and institution groups has appeared,but in general,authors and institutions are dispersed,they should make cooperation closer.
作者
徐立豪
XU Lihao(College of Tourism,Hunan Normal University,Changsha Hunan 410081,China)
出处
《乐山师范学院学报》
2020年第11期65-73,共9页
Journal of Leshan Normal University
