摘要
以互联网新兴课程典型代表"电子商务概论"为研究对象,总结了"电子商务概论"课程思政教育具有学生覆盖面广、课程知识交叉融合、课程具有天然亲民性等多个优势,深挖了我国电商行业所处国内外优势、行业特征、所需社会环境、技术环境、管理环境、农业电商、跨境电商等课程知识点中蕴含的丰富思政元素,提炼了"电子商务概论"课程思政实施的具体案例。
A case study of "Introduction to E-commerce", a typical course representing internet emerging courses, the paper summarizes the advantages of integrating ideological and political education into the course, i.e., wide coverage of students, cross integration of curriculum knowledge, and natural affinity to the people, explores the rich ideological and political elements contained in the curriculum knowledge points that reflect the domestic and foreign advantages, industrial characteristics, required social environment, technical environment, management environment, agricultural e-commerce and cross-border e-commerce of the e-commerce industry in China and updates the specific cases for the integration.
作者
孙翠平
SUN Cuiping(School of Business Administration,Tongling University,Tongling 244000,China)
出处
《宁波工程学院学报》
2021年第1期107-112,共6页
Journal of Ningbo University of Technology
基金
安徽省教学研究一般项目(2019jyxm0424)
安徽省课程思政建设研究项目(2020kcszyjxm241)。
关键词
互联网新兴课程
“电子商务概论”
课程思政
internet emerging courses
“Introduction to E-commerce”
curriculum ideological and political education
