摘要
为了实现博物馆的创新发展,结合国内博物馆新媒体发展热点,基于大庆市博物馆新媒体服务现状,指出了新媒体的优势及其在博物馆应用中存在的问题,包括地方性博物馆新媒体传播力度弱,输出面小,新媒体利用不充分,文化展现切入口小等,提出了新媒体应用创新的策略:推陈出新,寻找特色推广之路,开放公共互动交流平台,强化宣传,提高推送质量,加强配套服务设施建设,加快人才引进和软件开发。应加快博物馆新媒体建设,创新历史文化传播途径,为博物馆发展提供新路径。
In order to promote the innovative development of the museum,through combining with the hotspots of new media development of China’s museums,and based on the present situation of the new media service of Daqing Museum,the study points out the advantages of the new media and the problems of museum application,such as the weak new media transmission of local museums,small output scope,not full utilization of the new media,and little starting points of culture display.The strategies of the new media application innovation are proposed,i.e.to put forth new ideas,find characteristic promotion pathway,open public interactive communication platform,promote publicity,improve publicity quality,strengthen supporting service facility construction,and promote talent introduction and software development.It is suggested to promote museum new media construction,innovate history culture transmission pathway,and provide new path for museum development.
作者
刘溪尧
Liu Xiyao(Daqing Museum, Daqing 163316, China)
出处
《黑龙江科学》
2022年第10期114-115,共2页
Heilongjiang Science
基金
大庆市哲学社会科学规划项目阶段性研究成果(DSGB2021094)。
关键词
博物馆
新媒体
创新
Museum
New media
Innovation