摘要
为实现符合用户多维感性意象审美需求的产品色彩设计,我们提出一套基于用户多维意象感知的产品色彩感性设计方法,并以扫地机器人为例,进行实践验证。研究表明,在产品色彩感性设计中应设定科学合理的研究路径,而多元线性回归分析方法的引入,可客观衡量用户多维意象信息与各色彩指标之间的映射关系。这种设计方法有助于设计师进一步精确提取符合用户感性偏好的色彩设计要素,保障配色设计方案的可行性与实用性。
The study was aimed to realize the color design of products in line with users’multi-dimensional perceptual images.A perceptual color design method for products was presented based on users’multi-dimensional perceptual images.Moreover,the method was verified in practice through the color design of a robot vacuum cleaner.A scientific and reasonable research path should be set for the perceptual color design of products,and the mapping relationship between information about users’multi-dimensional perceptual images and various color indicators can be measured objectively by introducing multiple linear regression,which helps designers more precisely extract elements for color design in line with users’perceptual preferences,thus ensuring the feasibility and utility of color schemes.
作者
吴天宇
赵祎乾
李亚军
WU Tian-yu;ZHAO Yi-qian;LI Ya-jun(School of Design Art and Media,Nanjing University of Science and Technology,Nanjing,Jiangsu 210094)
出处
《艺术百家》
CSSCI
北大核心
2022年第5期152-159,共8页
Hundred Schools In Arts
基金
国家社会科学基金资助项目(项目编号:16BSH127)
江苏省研究生科研与实践创新计划资助项目(项目编号:KYCX19_0277)阶段性成果之一。
关键词
多维意象
产品色彩
感性设计
多元线性回归分析
小家电
Multi-dimensional Perceptual Image
Product Color
Kansei Design
Multiple Regression Linear Analysis
Small Home Appliances
