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基于演化博弈视角的著作权集体管理信任危机化解

Resolution of the Trust Crisis of Copyright Collective Management from the Perspective of Evolutionary Game
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摘要 著作权集体管理一直被世界上多数国家视为解决著作权人和使用者众多且分散情形下维权难、获权难的重要途径,但是著作权人、集体管理组织、使用者之间的信任危机一直影响该制度的有效运行。通过运用演化博弈理论建立著作权集体管理运行的支付矩阵,系统分析著作权人、集体管理组织和使用者在著作权集体管理中的决策演化以及影响因素。研究发现系统演化策略的稳定性与著作权人、集体管理组织和使用者的成本收益直接相关。著作权人和集体管理组织初始意愿的改变会影响该群体最终的策略选择,使用者最终的策略选择不受其他两方初始意愿高低的影响,但使用者最终趋于稳定的演化速度会受到影响。因此,应降低著作权集体管理的成本,激励著作权人采取“许可”策略,集体管理组织采取“努力”策略,使用者采取“获权使用”策略。 Copyright collective management has always been regarded by most countries in the world as an important way to solve the difficulty of safeguarding rights and obtaining rights in the case of numerous and scattered copyright owners and users.However,the trust crisis among copyright owners,collective management organizations and users has always affected the effective operation of the system.By using evolutionary game theory to establish the payment matrix of copyright collective management operation,the decision evolution and influencing factors of copyright owners,collective management organizations and users in copyright collective management is systematically analyzed.It is found that the stability of the system evolution strategy is directly related to the cost-benefit of copyright owners,collective management organizations and users.The change of the initial willingness of the copyright owner and the collective management organization will affect the final strategy choice of the group.The final strategy choice of the user is not affected by the initial willingness of the other two parties,but the final stable evolution speed of the user will be affected.Therefore,it is necessary to reduce the cost of collective management of copyright,encourage copyright owners to adopt the‘licensing’strategy,collective management organizations to adopt the‘effort’strategy,and users to adopt the‘authorized use’strategy.
作者 胡海容 白益 HU Hairong;BAI Yi(Chongqing Intellectual Property School,Chongqing University of Technology,Chongqing 400054,China)
出处 《科技和产业》 2024年第21期182-191,共10页 Science Technology and Industry
关键词 著作权集体管理 信任危机 演化博弈 成本收益 copyright collective management trust crisis evolutionary game cost-benefit
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