摘要
作为传统的农业大市,信阳市在持续推进乡村振兴战略实施的过程中,必然要实现农村电子商务高质量发展。当前信阳市农村电子商务虽然取得了一定的发展成效,有力助推了农村地区经济的发展和社会的进步,但是从协同发展的角度看,数字经济大环境下农村电商还存在诸多发展问题。本文结合信阳市数字经济和农村电商产业发展实际,在充分了解信阳市农村电商和数字经济发展现状的基础上,分析在数字经济背景下信阳市农村电商发展存在的问题,并提出切实可行的发展路径,助力信阳市产业转型升级和经济高质量发展目标的顺利实现。
As a traditional agricultural city,Xinyang City must achieve high-quality development of rural e-commerce in the process of implementing of the rural revitalization strategy.Although rural e-commerce in Xinyang City has achieved certain development results and effectively boosted the economic and social progress of rural areas,there are still many development issues from the perspective of coordinated development in the context of the digital economy.This paper combines the actual development of digital economy and rural e-commerce,analyses the problems existing in the development of rural e-commerce and puts forward practical and feasible development paths based on a thorough understanding of the current of rural e-commerce and digital economy development in Xinyang City,helping Xinyang City achieve its goals of industrial transformation and upgrading and high-quality economic development.
作者
马宇轩
陈婉菁
MA Yuxuan;CHEN Wanjing(School of Logistics and E-commerce,Xinyang Agriculture and Forestry University,Xinyang 464000,China)
出处
《信阳农林学院学报》
2024年第4期39-43,共5页
Journal of Xinyang Agriculture and Forestry University
关键词
信阳市
数字经济
农村电商
Xinyang City
digital economy
rural e-commerce
